4 eCommerce SEO Techniques for Beginners (Ranking Your Products and Getting FREE Google Traffic)




Do you want to learn how to drive a thousand E-commerce sales from SEO without being a SEO expert? Well, today I’m going to teach you how. Today I’m going to break down four E-commerce SEO techniques for beginners.

RESOURCES & LINKS:
____________________________________________
Google Merchant: https://www.google.com/retail/solutions/merchant-center/

Ubersuggest: https://neilpatel.com/ubersuggest/
____________________________________________

Now I have a question for you, I want you to leave a comment below so that way I know how to better help you out. How many sales are you getting per month from your E-commerce store? If it’s zero, that’s okay. I know I need to help you a little bit more to then. If it’s a hundred or a thousand, let me know whatever the number is below on a monthly basis what you’re getting in sales, and I’ll make sure I’ll help you out whenever you need it.

So step one, Google Merchant. It gives you free exposure, free organic traffic in the Google Shopping tab. There’s integrations with a lot of E-commerce platforms that can help you generate your shopping feed automatically and even submit it for you automatically to Google Merchant.

Step two, Product Page SEO. Don’t focus on search volume in your keyword research process focus on keywords with transactional intent. Just keep this in mind.

And if you’re struggling to find these transactional keywords, you can type in head terms like laptop, those one or two word keyword phrases within a Ubersuggest.com, and when you type it in, it’ll give you a whole laundry list of ideas in the keyword ideas report.

So when you’re on Ubersuggest, once you type in your keyword in the left-hand navigation you’ll see keyword ideas, you click on it and you’ll see all the recommendations related to laptops. And there’s even questions there, preposition, comparison keywords. A lot of these will be transactional-based keywords that aren’t that competitive don’t drive as much volume, but they’ll definitely drive your revenue.

You also get to keep in mind your title meta description. You want to include the brand of the pack there. You want to include the name of the product there and include the model number as well or anything else that differentiates your product or makes it unique and helps us stand out from competitors who may be selling similar products.

And of course you want to add structured data, add FAQ content, so that way people know, Hey, here’s the FAQ’s but Google can also pull that in. You want to share real testimonials not fake ones, real ones, the more detailed with images, even better.

And you also want to write unique product descriptions optimized for both SEO and Conversions. And this one’s a big mistake that I see people making because when they’re writing product descriptions, a lot of times they’re selling the same product that other people have to offer.

Step three, minimize your load time and maximize your site speed. We talked about this a little bit, but just think about it.

You can use a Google page speed insights, putting your URL, or heck you can even go into Ubersuggest, put your URL, check out the site audit report. And in that site audit report, it pulls a lot of stuff from Google’s core vitals updates and ensures that your website is doing all the things that you need to do from an on-page perspective, as well as a site speed perspective.

So you can do well from both mobile devices and desktop devices and even tablet devices.

Step four, create relevant URL structures. A lot of people in E-commerce for some reason, they put numbers in the URL. I don’t know why I’m not some model number or the pack has a number in there. You should avoid that. You want to include keywords that are relevant to your product because that’s how you’re going to get the most traffic in the long run.

And keep in mind, you don’t want your URLs too long. When your URLs are really really long, Google thinks that when someone types in a really, really long query, your URL should rank, but then when someone types in one or two words that are part of your URL, but not everything in there, what you’ll find is as harder for you to rank, even when your webpage is a perfect fit for that keyword query that someone just typed in.

So when in doubt, try to keep your URLs more shorter than longer. Now, if you need help with your E-commerce SEO, check out our add agency, NP digital. Well funny enough, over 40% of our clients are in the E-commerce space and we love helping them grow their traffic, as well as through SEO, paid ads and content and all the other services out there that you may need.


► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/

https://youtu.be/FFWg6Dzw–g

#SEO #NeilPatel #DigitalMarketing

Why You Should Choose A Website Over Facebook To Market Your Business?

Many business owners today are in a dilemma due to the increase of social media activities especially the Facebook. Neglect their websites and cross over to Facebook or maintain them. It was reported that Facebook had about 2.19 active users in the first quarter of 2018. These are potential customers. But Facebook can never substitute a company’s website.

How To Increase Social Media Followers Fast 2018

Hey friends, Social media is the plate form used by many of people often. Research says that out 7 billion people on world 3 billion uses internet and out of 3 billion 2.6 billion people uses social media like Facebook, Twitter, YouTube etc. Everyone wants to have more followers on their social media profiles. Many of people except celebrity or popular personality have many social followers and they gain followers by their own. They are not already popular but they become popular with social media followers.

The Pros and Cons of Starting a Membership Website

There are many reasons to start a membership site. But it’s essential to take a balanced look at the subject because there are some challenges to running a membership website too.

What Are Some Bad Quality Leather Jackets?

Quality of leather is worth knowing. Usually people are not aware of the technical aspects of real leather which yields them to have an unexpected bad experience, especially when they choose to invest online in such expensive product. Here we are discussing about poor practices in the field of leather and in the manufacturing of its by-products.

How to Build Result Oriented Links for Your Website?

For high quality and impressive authority backlinks, you need to focus on new strategies and innovative ways. Such ways will truly help you boost engagement and improve link acquisition opportunities.

Stuck In Your Internet Marketing? Not To Worry, Try These Tips!

Internet marketing has been recommended for its popularity and success, but it can be intimidating and daunting for some. Like anything, internet marketing is much easier to implement if you have the right information. This article contains a number of tips to help you use internet marketing effectively.

9 Qualities of a Reputable Digital Marketing Agency

As far as reputation is concerned, not all digital marketing agencies are on the same level. As a matter of fact, if you don’t hire a reputable agency, you may not be able to achieve your desired results. Digital marketing is of paramount importance for your online presence.

4 Signs You Need to Hire a Digital Marketing Agency

If you have your in-house marketing team, you may still need to hire the services of another agency. Although you need to spend quite a bit of money for hiring the services of these companies, it is important to keep in mind that the benefits are greater than the risks. In this article, we are going to talk about 4 signs that you should look for before hiring a digital marketing agency.

Why Premium Content Is the Most Important Tool for Financial Services Brands to Win Consumer Trust

Consumers have many options when it comes to choosing a suitable financial service, thanks to the sheer competition in this sector. It is shocking that nearly 46 percent of the consumers do not recommend their financial service partner to their peers. This statistic is disastrous for financial services companies, who are constantly looking to expand their customer base.

MyDigital Tree

MyDigital Tree is a team of digital marketing experts and creative minds with a goal of providing convenient and efficacious digital marketing service to various brands. My Digital Tree is always ready to help your business with our passion, data-driven techniques, and consistency.

You May Also Like