Selling The Invisible: The 5 Best Ways To Sell Your Services




Selling The Invisible: The 5 Best Ways To Sell Your Services // It’s really easy to sell a tangible object because you can show people what it is and what it’s all about. But how do you sell services?

RESOURCES & LINKS:
____________________________________________
Six Figure Consultant: 4 Proven Services Every Blogger Can Offer to Make Money Online [article]: https://neilpatel.com/blog/six-figure-consultant-4-proven-services-every-blogger-can-offer-to-make-money-online/

4 Ways to Sell High Ticket Services Online : https://youtu.be/G2rmH5cE-Io
____________________________________________

The first way to sell a service is describing the benefits.

People are buying a specific service.

If you just say, hey, buy this, but you don’t break down the benefits, like why should they buy it.

What’s the benefit to them?

If it can help make their life better.

If they can drive up more traffic.

My ad agency, Neil Patel Digital, helps people drive more traffic and sales.

That’s the benefit.

So if you need help with that, check out my ad agency.

And if you don’t use benefits, people are going to be like, huh, you got services, you’re selling them, but why should I end up buying them?

You got to tell people in basic English what they’re going to get, a.k.a. the benefits.

The second way to sell services is by describing outcomes.

People want to know what they’re going to get.

Specifically, hey, I hired your ad agency and now I’m going to get five times more traffic.

Here’s my conversion rate per visitor.

Here’s how much revenue this is going to drive.

Here’s my profit margin and here’s what it’s going to do for my business.

That’s an example of an outcome.

And when you get very specific, you’ll find that it’s easier to make the close.

And when describing the outcome, you’ll also find that when you go into the nitty gritty details, it’s easier to close the deal versus if you just keep it at a high level.

The third way to sell a service is value.

For example, there’s so many businesses that would hire you because they don’t have enough time.

If you can help do the job better than them and you can save them time and you can make them more money, that’s a huge value added.

In most cases, businesses are just happy that you saved them time.

Businesses are understaffed, in many cases, and they can’t hire good talent.

That’s why they use consultants and contractors.

So when you’re selling your service to that company you need to figure out, hey, what issue they have, what value you can provide for them.

And if you can use that in your sales you’re much more likely to close them.

The fourth way you can sell is by anchoring.

You’re going to have competition.

If you can show how you’re more efficient, you’re cheaper, you’re better, you get the results quicker, more people are going to hire you over the competition.

When we use anchoring we love to show everything else that you’re getting with us that you’re not getting with the other agency.

How our pricing is better.

How our results are better.

So people are like, oh wow, this is what all the other competitor charging, you’re this price so we get way more.

This is a great deal.

We should sign up with you.

Anchoring’s super effective because you already have competitors.

Last but not least, pricing.

I hate offering discounts but if you can make your price point similar to other people or a bit less, it typically is easier to close as long as you’re providing the same value.

Again, I don’t use this because I hate offering discounts but pricing is a good tool and in many cases I use pricing in an opposite way.

People are a lot cheaper than my ad agency, Neil Patel Digital, but we show them the difference between going with Neil Patel Digital and the competition and why we provide results and why most don’t.

And that’s why we show, hey, if you want good stuff you got to pay a premium dollar.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/

https://youtu.be/LMAPoKW1CUY

#Sales #NeilPatel #DigitalMarketing

3 Tips To Improve Your Productivity

Working at home has its benefits but it can also be difficult in terms of staying on task and being productive because there are many distractions at home. In this article I am going to give you 3 tips on how you can be more productive and get more done.

Are Web Monitoring Tools a Good Choice for Your Online Business?

Thousands of companies around the world rely on the internet on a daily basis to increase revenue, visibility and customers. Many customers only trade online, which means their website needs to be fast, functional and easy.

Learn Affiliate Marketing Free – Discover What It Takes To Become Successful

Learning how to earn an income online can be confusing. You can search for years and accomplish nothing. If you want learn affiliate marketing or niche marketing, you can do that online here. Learn affiliate marketing free. Read this article to find out how…

How Do You Find Time For Setting Up An Online Business?

Even if you think you don’t have time to start an online business, you might be surprised to discover how much time you’re actually wasting during the day. Setting up an online business is possible whether you hold down a full time job or not.

Direct Marketing Mishaps: 3 Common Webinar Mistakes (Are You Making All 3?)

Being able to get your leads to sit through a webinar is vital to making sales using online media in this day and age. However, many business owners and marketing professionals don’t maximise their response rates. This article explains how to increase webinar response.

Looking At Data From The Source

Collecting data via your own landing page or website may not be the only way you are acquiring leads, but why is it often not recommended? Whenever you purchase data from a list broker or another source you tend to not know much about that data.

3 Tips On Finding The Most Popular Topics In Your Niche

Being able to write about current issues that are really popular is a great way to gain lots of traffic and visitors. But how can you find out what those topics are? In this article I am going to give you 3 tips on where to go to discover popular topics in your particular niche whatever that might be.

Tips for Selling High End Offers on the Phone

If you’re committed to making big paydays from your online marketing efforts (instead of dribs and drabs of income), then giving new leads and customers a phone call is a great way to sell high-ticket products and services-and make big sales you would not otherwise have. What keeps a lot of people from doing this is that it can be very uncomfortable-but mostly when you’re doing it wrong.

How To Find the Right WordPress Theme For Your Website

Often times the clients I coach or people that find my YouTube videos ask about what style, layout or content works best to build an effective website. Generally they’re looking to build a website to sell products (physical or digital) or promote their services or programs. I build websites on the WordPress platform because WordPress provides literally hundreds of thousands of plugins that can be used to give you the functionality you want, from video players to social media feeds to mobile compatibility to forums to membership sites. WordPress has evolved to be the #1 website platform for creating new sites due to its flexibility and user-friendliness.

Internet Marketing For Non-Marketers

Get an initial introduction as to what Internet or Online Marketing involves. Understand basic terms and concepts to get started with advertising on the internet.

You May Also Like